Privacy policy
Privacy Policy — Sterling & Co.
Last updated: October 1, 2026
This Privacy Policy describes how Sterling & Co. ("we," "us," "our"), operated by YJJ GROUP LLC, collects, uses, and shares your personal information when you visit or make a purchase from sterlingn.shop.
Information We Collect
- Contact information: name, email address, phone number
- Shipping and billing address
- Order information: items purchased, order history
- Payment information: processed securely by Shopify Payments, our payment processor. We do not store your full card details on our own servers.
- Device and browsing information: IP address, browser type, pages viewed, products added to cart, and how you arrived at our site, collected automatically via cookies, pixels and similar technologies
How We Use Your Information
- Process and fulfill your orders, including shipping, returns and customer support
- Communicate with you about your order (confirmations, tracking, return status)
- Send marketing emails, only if you have opted in; you may unsubscribe at any time
- Show you relevant ads on other platforms and measure how well our ads perform
- Improve our store, products, and customer experience
- Detect and prevent fraud
Cookies, Pixels and Advertising
We use cookies and similar technologies to operate our store, remember your cart and preferences, understand how visitors use our site, and measure and personalize our advertising. This includes the Meta Pixel (Facebook and Instagram), which shares information such as pages viewed, products added to cart and purchases with Meta Platforms, Inc. to measure ad performance and show ads to people who visited our store. Where required by law (for example, in the EU and UK), we only use non-essential cookies and pixels after you give consent through our cookie banner. You can also control cookies through your browser settings, and manage ad preferences in your Facebook or Instagram settings.
How We Share Your Information
We do not sell your personal information for money. We share information only with service providers that help us run our business:
- Shopify, our e-commerce platform, which hosts our store and processes site data
- Shopify Payments, our payment processor, which handles payment card data
- Shipping carriers and our fulfillment partners, solely to prepare and deliver your order
- Store apps that run parts of our site, such as our cart (UpCart)
- Advertising partners, such as Meta Platforms, Inc., as described above
Sharing browsing data with advertising partners for targeted ads may be considered "sharing" or "selling" under some US state laws, such as the California Consumer Privacy Act (CCPA). You can opt out at any time by emailing hello@sterlingn.shop or, where available, through the "Your privacy choices" link in our footer. We also honor Global Privacy Control (GPC) browser signals.
International Transfers
Our service providers may process your information in the United States and other countries. Where required, these transfers are protected by appropriate safeguards, such as standard contractual clauses.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including to comply with our legal, tax, and accounting obligations.
Your Rights
Depending on where you live, you may have rights over your personal data, including the right to access, correct, delete, or restrict the use of your data, to opt out of targeted advertising, and to opt out of marketing communications.
- Residents of the European Economic Area and UK: you have rights under the GDPR, including the right to withdraw consent at any time and to complain to your local data protection authority.
- Residents of California and other US states with privacy laws: you have rights under the CCPA and similar laws, and we will not discriminate against you for exercising them.
- Residents of Brazil: you have rights under the LGPD (Lei Geral de Proteção de Dados).
To exercise any of these rights, contact us at hello@sterlingn.shop.
Security
Our store uses SSL/TLS encryption, provided through Shopify's platform, to protect your personal and payment information during transmission. While no method of transmission is 100% secure, we take reasonable measures to protect your data.
Children's Privacy
Our store is not directed at children, and we do not knowingly collect personal information from anyone under the age of 16.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.
Contact Us
Sterling & Co. (YJJ GROUP LLC)
1603 Capitol Ave STE 413G-2749, Cheyenne, WY 82001, United States
hello@sterlingn.shop